Video on Lego,
Today Lego is one of the most popular toys and is currently selling out this Christmas. Several years ago, the company was in trouble.
Paragraph Questions:
Explain some of the business decisions that have allowed Lego not only be able to avoid finanncial trouble? (eg, what was Lego's 'core business', what do they focus on? how do/did they expand? what decisions did the CEO make?)
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